Dear Sales Enthusiast,
2023 might be India’s most defining year in decades.. presents an incredible opportunity to those ready to influence and change the way their Customers think.
So, the latest Dec’22 edition of New Mercuri Mail - The India Journal of Mercuri International - looks at ‘Changing Minds - Showing Value. Seeding choice. In doing so, we scan sales literature from ancient to modern, through 7 different lenses..
1. Sales Master Class: As inflation drives prices up, how can Sales People, get their Customers to see prices positively?
2. Future of Sales: How can Sales People get their Customers to think beyond immediate wants and envision what they might need in future?
3. Spotlight: What can Sales Professionals do to make complex ideas engaging and memorable?
4. Must Read: What are the barriers to making anyone change their mind? How can a Sales Person overcome them?
5. News from the World of Sales: Did you know of the research from Harvard Business Review that proves how honesty and neutrality never fail to move Customers’ minds?
6. Have a Laugh: How about unwinding a bit with some sales humour?
7. Sales Smarts: Why not take a moment to pause and reflect?
Our new year wish for you is to ‘Build Optionality’. As Sales People this includes a call for us to add more prospects to our Sales Pipeline. That means we must get better at ‘Changing Minds’. The 7 lenses in this edition of New Mercuri Mail, present multiple insightful options for us to get better!
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Business understanding lies at the center of how well people engage in their roles, how empowered they feel, and how productive they are. Helping people build such perspective is at the heart of effective Leadership Development.
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