Digital learning is probably the best suited for building the sales capabilities of this cohort. The expression ‘digital learning’ in the context of Indian Retail with its large distributed workforce has to account for all types of just-in-time learning delivered over multiple devices. The device of preference is undoubtedly the ubiquitous mobile phone

• The Indian experience has shown that mobile enabled learning has been highly effective in delivering gamified, interactive and bite-sized learning with generous scope for repeated practice that is essential for mastering sales associated skills. 
• MLearning as it is called, facilitates learning while at work and also submit completed tasks with least effort. 
• Flexibility, social learning in the company of peers, motivation through ai supported nudges, leader boards and public recognition are other features that add to the attractiveness of MLearning 

Research elsewhere in the world appears to corroborate the Indian experience. A study based paper that won Association for Talent Development’s (ATD) 2023 Dissertation Award, identified the following 6 Benefits of Mobile Performance Support Systems. : 

1. Boosts performance 
2. Builds confidence 
3. Encourages professional satisfaction 
4. Increases Return on Investment (ROI) 
5. Manages corporate knowledge (For example, in a retail sales situation, Do’s and Don’ts based on experience can be quickly shared over phone based groups formed on social platforms) 
6. Enhances organisational reputation 

Clearly mobile leads the way when it comes to the future of sales learning in retail industry in India